Privacy Policy
Last updated: September 2026 — text pending final legal review.
1. Information for the User
Who is responsible for processing your personal data?
Sierra Blanca Events Group SL is the CONTROLLER responsible for processing the USER's personal data and informs the USER that this data will be processed in accordance with Regulation (EU) 2016/679 of 27 April (GDPR) and Organic Law 3/2018 of 5 December (LOPDGDD).
Why do we process your personal data?
To maintain a business relationship with the user. The processing operations planned are:
- Sending commercial advertising communications by email, fax, SMS, MMS, social networks or any other electronic or physical means, present or future, that enable commercial communications. These communications will be made by the CONTROLLER and will relate to its products and services, or those of its partners or suppliers with whom it has reached a promotional agreement. In such cases, third parties will never have access to the personal data.
- Conducting market research and statistical analysis.
- Processing requests and orders (including registration for Marbella Epic Trail races), responding to inquiries or any type of request made by the USER through any of the contact methods available on the CONTROLLER's website.
- Sending the online newsletter about news, offers and promotions related to our activity.
On what grounds can we process your personal data?
Because processing is legitimized by Article 6 of the GDPR as follows:
- With the USER's consent: sending commercial communications and the newsletter.
- Based on the legitimate interest of the CONTROLLER: conducting market research, statistical analysis, etc., and processing orders, requests, etc. at the USER's request.
How long will we keep your personal data?
Data will be kept for no longer than necessary to fulfil the purpose of the processing, or for as long as required by applicable legal provisions governing its retention; once no longer necessary, it will be deleted using appropriate security measures to ensure the anonymization or complete destruction of the data.
Who do we share your personal data with?
No disclosure of personal data to third parties is planned, except, where necessary for carrying out and fulfilling the purposes of the processing, to our service providers related to communications and sports event registration (Avaibooksports and similar providers), with whom the CONTROLLER has signed the confidentiality and data processing agreements required by current privacy regulations.
What are your rights?
The USER has the following rights:
- The right to withdraw consent at any time.
- The right to access, rectify, port and erase their data, and to restrict or object to its processing.
- The right to file a complaint with the supervisory authority (www.aepd.es) if they believe the processing does not comply with current regulations.
Contact details for exercising your rights:
Sierra Blanca Events Group SL. Calle San Bernabé, 4 2º B - 29603 Marbella (Málaga).
Email: hola@sierrablancaevents.com
2. Mandatory or Voluntary Nature of the Information Provided by the User
By checking the relevant boxes and entering data in the fields marked with an asterisk (*) on the contact form, registration form, or forms presented for downloads, USERS expressly, freely and unequivocally accept that their data is necessary for the provider to attend to their request, while providing data in the remaining fields is voluntary. The USER guarantees that the personal data provided to the CONTROLLER is accurate and undertakes to report any changes to it.
The CONTROLLER informs that all data requested through the website is mandatory, as it is necessary to provide the USER with an optimal service. If not all data is provided, it cannot be guaranteed that the information and services provided will be fully tailored to the USER's needs.
3. Security Measures
In accordance with current data protection regulations, the CONTROLLER complies with all provisions of the GDPR and LOPDGDD regulations for the processing of personal data under its responsibility, and expressly with the principles set out in Article 5 of the GDPR, under which data is processed lawfully, fairly and transparently in relation to the data subject, and is adequate, relevant and limited to what is necessary in relation to the purposes for which it is processed.
The CONTROLLER guarantees that it has implemented appropriate technical and organizational policies to apply the security measures established by the GDPR and the LOPDGDD in order to protect the rights and freedoms of USERS, and has provided them with adequate information so they can exercise those rights.
For more information about privacy guarantees, you can contact the CONTROLLER through Sierra Blanca Events Group SL. Calle San Bernabé, 4 2º B - 29603 Marbella (Málaga). Email: hola@sierrablancaevents.com
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